The team spearheads this initiative to spark innovation from the core of the teams, no matter what their position in the company is.
My contributions started with a solution for the logo that alludes to the design thinking process, and it also leaps into an abstract representation that is subtle but also universal and minimalist. The project also involved creating simple visual metaphors and illustrations that help teams understand an apply the methodology.
I created guidelines, templates, motion graphics and other learning materials.
